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Profit Geeks

Digital marketing agency · Adelaide · SA, growth-focused operators

An Adelaide digital marketing agency that scales spend on revenue.

Adelaide's mid-market is tight-knit and the in-state agency layer is small. We rebuild the measurement, then run your Google Ads, Meta and search against it on a weekly call cadence, with on-site working sessions every six to eight weeks. The output is paid acquisition aligned to contribution margin.

30 min · No pitch · Senior operator on the call

Engagement intake, currently open

$3.6B

Revenue influenced across paid acquisition since 2016

8 to 18%

Typical attributable revenue recovered, year one

Weekly

Account decisions, with the reasoning written down

Context

Why Adelaide operators come to us.

Adelaide's growth-focused segment is dominated by services, manufacturing, healthcare, hospitality, and a handful of DTC brands. The agency search is genuinely harder than in Sydney or Melbourne because the in-state market is smaller. Operators end up either with a generalist agency or a specialist that does not understand SA market specifics.

We work nationally, which sidesteps both problems. Neither the strategic work (measurement architecture, spend allocation, reporting reconciliation) nor the day-to-day buying needs to be done in-state; the same senior operators do both, with on-site sessions for the parts that benefit from a whiteboard.

Most engagements close the platform-vs-CRM revenue gap to under 5 percent and recover 8 to 18 percent of attributable revenue inside year one.

Deliverables

What an Adelaide engagement looks like.

  • 01

    Server-side measurement on your domain. Meta CAPI, Google Ads enhanced conversions, GA4 reconciled to your CRM.

  • 02

    Lead-attribution rebuild: form submissions, phone calls, bookings, and CRM-side conversions all unified through one event layer.

  • 03

    Reporting layer in Looker Studio. Monthly reconciliation against the bank-anchored revenue.

  • 04

    Funnel-leak diagnostic across the booking or purchase path. Where the worst conversion gap is, by step.

  • 05

    Ongoing management of Google Ads and Meta (Facebook and Instagram) by our senior operators against the rebuilt measurement, with every weekly decision and its reasoning written down.

  • 06

    SEO and answer engine optimisation for the searches South Australian buyers use, scored on qualified enquiries rather than rankings.

  • 07

    Quarterly working sessions covering the six pillars of the PROFIT framework.

Services

The digital marketing services we run for Adelaide businesses.

One senior team working nationally, on site in Adelaide every six to eight weeks, across the channels that carry most of the spend.

  • Google Ads

    Search, Performance Max and Shopping, with enhanced conversions and offline conversion uploads from your CRM.

    More on Google Ads
  • Meta ads

    Facebook and Instagram, run on server-side Conversions API data, with creative tested and budget moved on contribution margin.

    More on Meta ads
  • SEO

    Technical foundations, site structure and content for the searches your buyers actually use, measured on enquiries and revenue.

  • Answer engine optimisation

    Structured data and source content that ChatGPT, Perplexity, Gemini and Google's AI Overviews can cite when someone asks who to hire.

  • Conversion rate optimisation

    Landing pages and the checkout or booking path, tested against margin rather than click-through.

    More on Conversion rate optimisation
  • Tracking and attribution

    Server-side GTM, Meta CAPI, GA4 and CRM reconciliation, so every report agrees with the bank.

    More on Tracking and attribution

Day-to-day content production, such as organic social posts, stays with your team or a specialist we recommend.

Side by side

How this differs from a typical Adelaide digital marketing agency.

Most Adelaide agencies

  • In-state generalist or out-of-state specialist
  • Report platform-attributed ROAS only
  • Browser-side pixels, no CRM connection
  • Flat retainer with vague deliverables
  • Send monthly decks summarising activity

Profit Geeks

  • National team, measurement first, then the account run weekly
  • Report contribution-margin ROAS reconciled to CRM
  • Server-side measurement on your own domain
  • A fixed fee for the agreed scope, in writing before work starts
  • Working sessions and written decisions, no decks

Who this is for

  • Adelaide or SA operator, scaling on paid acquisition, $20K+ monthly paid acquisition spend
  • Reports from Meta, Google, and the CRM that have stopped agreeing
  • Services, manufacturing, healthcare, hospitality, ecommerce, or trades with paid acquisition (trades from about $1,500 a month)
  • Want senior operators running the account, not a junior behind an account manager

Who it isn't

  • Want media run without letting us rebuild the measurement underneath it
  • Sub-$2M revenue trying to fix attribution before the offer works
  • Need everything done by an in-state team
  • Looking for the cheapest cost per lead regardless of what those leads are worth

Proof, in numbers

Numbers we typically deliver in SA engagements.

Aggregated across the SA-anchored engagements we have shipped. The methodology is the same; the implementation accounts for a smaller in-state agency layer to coordinate with.

  • 3.1 → 7.4

    Meta Event Match Quality, one documented engagement

  • Under 5%

    Platform-vs-CRM revenue gap we will not cut over below

  • 12 weeks

    Standard PROFIT framework engagement

  • 8-18%

    Typical attributable revenue recovered, year one

What you actually buy

We fix the measurement, then we run the account. It starts with a free call.

Which of these sounds like your week?

  • Meta says one number, Google says another, the CRM says a third, and the bank says something else again.
  • The leads come in and most of them are rubbish.
  • Traffic is fine. Not enough of them buy.
  • You cannot spend more without losing margin.
  • Something is wrong and you cannot say what.

All five are the same job. We fix the measurement first, then the same senior operators run the spend against it. The free call is where we work out which part you need first.

00 · Free

Run your own numbers

Six calculators and an attribution reference. Work out your break-even ROAS, your CAC payback, and whether the spend is structurally profitable, before you talk to anyone. The calculators need no signup.

01 · Free · 30 minutes

The profit audit call

A senior operator looks at your real spend, revenue and attribution gap on a call. You leave with a written fix list you keep, whether or not we ever work together. No deck, no follow-up sales sequence. We reply within one business day with three times to choose from.

02 · Optional · Two weeks

The two-week diagnostic

Read-only. We change nothing in your accounts. Every tag, event and consent rule mapped and written up: 20 to 35 pages, every issue rated P0 to P3 with an engineering-day estimate, and a 90-minute walk-through on day twelve. Yours to hand to us, your own team, or your existing agency. About a third of clients run this first, then decide.

03 · The engagement · Ongoing

The rebuild, then we run it

The first twelve weeks rebuild the measurement server-side so the reports reconcile to the bank, and work the funnel where the leak actually is. From there the same senior operators keep running Google Ads, Meta and search, with budget, bids and creative decided weekly against contribution margin and the reasoning written down. If your measurement is already sound, management starts straight away.

What it costs

Four things set the number

  • The size of your stack
  • How many ad platforms are live
  • The state of your CRM integration
  • How many service lines and locations you run

Two things do not

  • Your industry
  • How much you spend on ads

Revenue only matters because a bigger business is usually a bigger scope. We do not price off a percentage of it. We charge for the work, not for what you look like you can afford.

How it is billedThe rebuild is fixed scope, paid in instalments. Ongoing management is a fixed fee for the agreed scope. Both are quoted in one written proposal after the call. No hourly billing and no percentage of ad spend.

Included at no extra costThe written playbook and decision log, yours to keep whether we run the account or your team takes it in-house.

Proof, with the working shown

We'd rather show you the maths than the buzzwords.

“Profit Geeks rebuilt our whole sales engine, and not just the ad accounts. They went after the systems sitting behind them too. Sales are up 140% and we've pushed past $25M. Honestly the bit I didn't see coming was the operation running leaner than it did back when we were half the size.”
Founder, health & safety equipment brandSales +140%, past $25M
“We were quietly bleeding about a thousand dollars a week and had no idea why. They found the leaks, sorted out the measurement and the offer, and now we'll do more than $10K in a single day. Same product. Completely different business.”
Founder, oral care brand−$1K/week → $10K+/day
“We went from scraping together two installs a week to running four crews and fifteen-plus jobs a week, north of $10M turnover. The clever bit was they tied the scaling to what we could actually deliver, so growth never broke the operation. Booked jobs, not vanity leads.”
Owner, solar installation company2 → 15+ jobs/week, $10M+ turnover
“After iOS, our Meta numbers stopped matching the bank, and we'd basically been writing the gap off as “just tracking.” Profit Geeks rebuilt our measurement server-side and reconciled it straight back to the P&L. Turned out about $1.42M of ad spend in year one had been working all along. They're the first team that showed me the maths instead of a dashboard.”
Founder, DTC apparel brand, Melbourne$1.42M ad spend recovered, year one
“We didn’t spend a dollar more on ads. What they did was fix how we counted a booked job versus a platform “conversion,” cut the wasted spend, and by week twelve our blended ROAS had more than tripled. Revenue went from $4.8M to $9.1M. Same senior bloke on every call too. No juniors, no relay race.”
Owner, residential home services, Sydney+312% blended ROAS ($4.8M → $9.1M)

Reasonable questions

What you're probably thinking.

01

We've been burned by an agency before.

Most of our intake has. The difference is structural. A senior operator runs your account, not a junior hidden behind a dashboard, and you leave the first call with written findings you own even if we never work together. No relay race, no account manager translating between you and the people doing the work.

02

How do I know it'll actually work for my business?

You don't yet, and neither do we until we've seen your numbers. That's why the first step is a diagnostic, not a contract. We've documented this in DTC and home services (the case studies show the full working) and run the same playbook in professional services. If the maths isn't there for you, we'll tell you on the call.

03

What if there's nothing worth fixing?

Then you've spent thirty minutes and walked away with a second opinion that cost you nothing. We'd rather say no than take on an engagement we can't earn, so we turn away intake that isn't a fit. There's no pitch and no follow-up sales sequence.

04

What does it cost, and what am I signing up for?

A fixed fee for the measurement rebuild, then a fixed fee for ongoing management, both quoted in writing after the call. No per-channel markup and no percentage of your ad spend. The same senior operators handle measurement, media and margin, and scaling is tied to your contribution margin, so spend only climbs when the numbers say it's working.

Frequently asked

What operators ask before booking the call.

Are you based in Adelaide?

No. AM Marketing Group Pty Ltd (trading as Profit Geeks, ABN 37 613 053 286) operates from offices in Sydney NSW and Hamilton, Brisbane QLD. We work nationally on a weekly call cadence; on-site sessions in Adelaide are scheduled every six to eight weeks for engagements that warrant it, with travel costed separately.

Do you manage Google Ads and Meta on an ongoing basis?

Yes. Once the measurement is rebuilt, or straight away if it is already sound, the same senior operators run your Google Ads and Meta accounts week to week, with on-site sessions in Adelaide every six to eight weeks. Budget, bids and creative are decided against contribution margin, and the reasoning behind each decision is written down. If your team later wants to take the account in-house, the playbook is yours.

Can the work be done remotely?

Most of it, yes. Strategic work (measurement architecture, spend allocation, reporting) and the day-to-day account management run on weekly Google Meet calls plus shared documents. On-site sessions exist for whiteboarding and stakeholder alignment but are not strictly required for the technical work.

Do you work with SA manufacturing or industrial businesses?

Yes, where the paid acquisition is meaningful (typically $20K+ monthly). Industrial B2B has a longer sales cycle than DTC, which makes the offline-conversion-upload work disproportionately valuable: the platforms can finally optimise against booked deals rather than form-fills.

Will you work alongside our existing Adelaide agency?

Yes. Some clients keep their current agency on part of the work while we rebuild the measurement and take over the paid media. Where there is friction (we expect agencies to show their work; some do not) we surface it early and let you decide.

How much should an Adelaide business pay for digital marketing?

Agency management fees in Australia usually take one of two shapes: 10 to 20 percent of ad spend, falling as spend rises, or a flat monthly retainer, commonly $1,500 to $3,000 for small accounts and $3,000 to $8,000 for mid-sized ones. Ours is a fixed fee for the agreed scope, never a percentage of your spend, quoted in a written proposal after the free audit call. Travel for on-site sessions is itemised separately. If your spend is too small for our fee to pay for itself, we will say so on the call.

How much a Google Ads agency costs in Australia

What happens after you book

Three steps. No mystery.

  1. Step 01 · Within 1 business day

    30-minute audit call

    A senior operator on the call. We look at your real numbers, spend, revenue, attribution gap, and tell you on the call whether the rebuild is worth doing for you and where it would start. No pitch deck.

  2. Step 02 · Within 1 week

    Written proposal

    Fixed scope, fixed number, written up. The proposal names deliverables, timeline, the people involved, and the price. No hourly billing, no retainer drift.

  3. Step 03 · Within 2 weeks

    Engagement starts

    Senior operators from day one. The measurement rebuild starts, we take over day-to-day buying on the channels we can measure, and the first working session lands. Inside two weeks of the call.

Next step

Limited engagement intake. Adelaide and SA share capacity with the rest of the country.

If your SA business is running paid acquisition and the reports have stopped reconciling, the next step is a free 30-minute profit audit on Google Meet. We will look at three of your dashboards on the call and tell you, in writing, what the rebuild and the ongoing management would cover.