About · Profit Geeks
We fix what the last agency built, then we run it properly.
Profit Geeks runs the three pillars of growth under one engagement: rebuilt measurement, day-to-day media run against it, and the offer architecture underneath. Same senior operators on all three. Limited engagement intake.
2016
Founded
$3.6B
Revenue influenced
100%
Senior operator delivery
0%
Of your ad spend taken as our fee
What we believe
Standards before tactics
01
Measurement, media, and margin, same team.
Most growth firms sell one pillar and hand the rest to specialists. We refuse to. The same senior operators who rebuild your Meta CAPI and Google enhanced conversions also run the daily media against that measurement and shape the offer architecture underneath. One team, three pillars, one fixed-scope engagement. No agency relay race.
02
We won't run media on broken data.
Most agencies will. They buy the spend, report platform-attributed ROAS, and call it a result. We rebuild the measurement first, every time. If your tracking is wrong, the optimiser is wrong, the reports are wrong, and the budget is allocated to the wrong campaigns. Fix that first or nothing else compounds.
03
We work in sequence, not in parallel.
Pull, Record, Optimise, Funnel, Increase, Turn. Skipping pillars makes the later ones harder. Most agencies skip straight to media buying because that's where the retainer pays. We earn the spend allocation by doing the foundational work first.
04
We say no on the audit call.
Limited engagement intake. If we're not the right people for the work we'll tell you on the call and point you somewhere better placed. Not a sales tactic, it's the only way the engagement model holds.
05
We write everything down, and you keep it.
Every budget, bid and creative decision goes into a decision log with the reasoning behind it. The playbook and the log are yours to keep, whether we keep running the account or your team takes it back in-house. We would rather keep a client because the numbers work than because nobody else understands the account.
Where we're not a fit
More turned down than taken
We turn down more work than we take.
The profit audit is a fit check, not a pitch. If any of these describe your situation, save the call, we'll just send you somewhere else.
Sub-$2M revenue trying to fix attribution before the offer works
Want media run without letting us rebuild the measurement underneath it
Fixed monthly retainer with vague deliverables
Need it shipped in three weeks for a launch
Not willing to pause channels for two to four weeks while measurement stabilises
The team
Small, deliberately.
A small team of senior operators, not a staffing agency. Engagements are run by senior operators, not handed to a junior strategist learning on your account.
We don't subcontract the technical work, the media buying, or the offer architecture. The person who designs the measurement deploys it. The same person runs the day-to-day media against it. The same person shapes the offer ladder underneath. That's why engagements stay at twelve weeks instead of twelve months, and why the work compounds instead of stalling at the first handoff.
Sydney HQ. Brisbane office in Hamilton, a few minutes from the CBD · Brisbane and South-East Queensland clients get on-site sessions at no extra charge. We work nationally and travel where it helps the work.
The framework
We engineer profit, not clicks.
The PROFIT framework is six pillars worked in sequence: Pull, Record, Optimise, Funnel, Increase, Turn. Each fixes a specific failure mode we see in growth-focused operators.
Read about the framework
The work
Where to start, depending on what you're trying to fix.
Services
Next step
Want to see if we're the right fit?
Thirty minutes on a call. We'll tell you whether the engagement makes sense for your business and your numbers. If not, we'll point you at someone better placed.